Kohler Energy is now Rehlko

I joined Kohler Energy right before its separation from Kohler, directly influencing executive decisions for our new identity. As the designer for the enterprise marketing team, I spearheaded the brand rollout of Rehlko during its launch as a stand-alone company, driving visual strategy and consistency across all channels. 

Led Global Color Transition

“Marissa, can you Photoshop this with a new color?” quickly snowballed into a design choice that impacted our entire product catalogue.

To ensure a smooth transition from "Kohler Creme Beige" to our new gray, I personally vetted the color across European RAL, Pantone, and Sherwin-Williams industrial paint systems. Collaborating with engineering I established logo placement and sizing guidance across hundreds of products and components, balancing design consistency with ease of application on the production floor.

 

Website - Announcement Video & Art Direction

During the rollout of our new website, I provided art direction on modules and layout.

Video Templates

Lower thirds, transitions, and title cards for video content produced across the business.

 

Global Signage (India & US Offices)

Using the rounded corners of our logo throughout—iterating and harmonizing with our new design system.

 

EPD Calculator Announcement Video

For the first time at Rehlko, operators can turn complex carbon data into practical, actionable insights—helping to make it easier to plan, optimize, and report carbon emissions.

 

International Trade Show Booths

Sampling of trade show booths I had the opportunity to design —always made to stand out from the crowd.

 

Photography

Featuring employees of all backgrounds and expertise, for internal and external use.

 

Workplace Safety Posters

Redesign of a Kohler safety poster series.

 

Lobby Experience

Infographic redesign showing Rehlko product offering.

 

AI-Ready Logo Decal

Labeling showing consideration specific to data centers.

 

Rehlko Reserve - Executive Gift

Custom packaging, label, and insert.

 

Inclusion Networks

Leaving room for every group to make their own meaningful content, this logo system was designed to be streamlined but versatile. Using our branded triangles to unify the groups, and a dash of color from our rarely-seen extended palette to give each unique character.

 

Additional design samples available upon request.